THE PLATTERS
The
Platters were one of the top vocal groups of the 1950's, selling 53 million
records and being among the first doo-wop groups to be inducted into the Rock
And Roll Hall of Fame (1990). The original members were; Tony Williams, the
lead vocalist (Tony died in 1992), David Lynch, tenor (David died in 1981),
Alex Hodge, baritone, who was soon replaced by Paul Robi
(Paul died in 1989), Herb Reed, bass,and Zola Taylor.
Their manager and producer Buck Ram (Buck died in 1991).
Here is their story:
The group
was formed in Los Angeles in 1953. The
original members were lead singer Tony Williams, bass Herb Reed, tenor David
Lynch, and Alex Hodge. They were under the direction of music entrepreneur
Ralph Bass for a time before management of the group was taken over by Buck
Ram. Buck Ram had been born Samuel Ram in Chicago in 1907. Although
he had graduated from law school, he never practiced law and instead went into
the music and entertainment business. Buck worked as an arranger for Mills
Music. He wrote songs, gave voice lessons, toured with some bands, and managed
his own group, the Three Suns. In 1954 he formed a talent agency in Los Angeles and began to work
with a group of high school students who called themselves the Penguins. Early
in 1955 the Penguins became one of the first black acts to crack the top ten on
the pop charts with Earth Angel [Will You Be Mine]. Buck took over the Platters
from Ralph Bass and made some changes to the group, replacing Hodge with
baritone Paul Robi. He also moved a female singer
from another act that he was promoting, Shirley Gunther
and the Queens, into the Platters. She was Los Angeles native Zola
Taylor. Ram then took a song that he had written called Only You [And You
Alone] and had the revised lineup record it on the Mercury label. It was a song
that the old group had recorded on Federal, but Federal had chosen not to use
it. Buck also brought the Penguins to Mercury. Although the Penguins had
already had a major hit on DooTone with Earth Angel,
they would never again place a song in the top forty.
For the
Platters, however, it was a different story. The recording of Only You made by
the revised group on the Mercury label entered the charts in October, 1955.
This was an era in which it was a common occurrence for R&B songs to be
covered by white acts, and the cover would usually be the one that got air time
by disc jockeys. Only You was quickly covered by such
a group, the Hilltoppers, which had been formed at Western Kentucky College. The Hilltoppers' version on Dot entered the charts about six
weeks after the version done by the Platters for Mercury, and it went to number
eight. But the Platters did even better ... their recording shot up to number
one on the R&B chart and crossed over to the pop chart, where it reached
number five.
The
Platters followed it up almost immediately with another song that had been
written by Buck Ram, this time with even more success. The Great Pretender was
the first number one pop song for the Platters. A very popular song in 1956, it
was satirized by Stan Freberg. In the 80's it was
covered by Lester Bowie and by Freddie Mercury and Queen, who had a big hit
with it in the UK. In the 1956 film
Rock Around The Clock, Alan Freed included performances by the Platters of both
Only You and The Great Pretender.
The group
was somewhat different from others that had gone before it, and featured some
innovations that gave the group a great appeal in the 50's. Lead singer Tony
Williams had trained by singing in Church gospel groups, and his voice was
resonant. The group was often accompanied by strings, and having a woman as
part of the assembly was not common in a doo-wop group at the time. Their songs
were popular at parties when it came time to play a slow dance number. The
first black act of the rock era to reach number one on the pop chart, the
Platters helped to break the monopoly that the white acts had on covers of some
very good R&B songs. After their initial success, the group went on to
record 33 more pop hits on Mercury by 1962. In 1956 they reached the top ten
again with [You've Got] The Magic Touch. Buck brought in Sammy Lowe to arrange a song that had been made
popular previously by Vera Lynn and Sammy Kaye, My Prayer. It became the
group's second number one pop song. The Platters revived some old songs from
the 30's and 40's. A song for which Buck had written the lyrics in 1938 and
which had been done by Buck's group, the Three Suns, was recorded by the
Platters and Twilight Time topped the charts in 1958. An old classic by Jerome
Kern, Smoke Gets In Your Eyes, was revived and went to
number one. Harbor Lights, a hit for Sammy Kaye in 1950, was issued and reached
the top ten. More old standards were released: If I Didn't Care [the Ink
Spots], I'll Never Smile Again [Tommy Dorsey], Red Sails In
The Sunset [Bing Crosby, Tab Hunter, Guy Lombardo], and others.
Inevitably,
changes within the group began to occur. Some members of the Platters were
arraigned on vice charges in 1959 and later acquitted, and the group managed to
retain its clean-cut image. Tony Williams left to go solo in 1961, and was
replaced by Sonny Turner. Zola Taylor was replaced by Sandra Dawn. Paul Robi left the group. Nate Nelson,
a former member of the Flamingos, joined the Platters in 1966. The group had
some success with a few songs on which Sonny Turner sang lead, including I Love
You 1000 Times and With This Ring, both of which had been co-written by Luther
Dixon and released on the Musicor label. Some of the
members of the Platters began to have a falling out. In 1956 Buck Ram had tried
to avert these kind of troubles after he had seen what
had happened with the Ink Spots. He had established The Five Platters Inc. and
had issued shares to the members, with the provision that none could use the
group name after leaving the Platters. It didn't work. Other competing groups
began to appear, including one led by Herb Reed. Lawsuits were filed and
injunctions were issued. The Platters' final top forty song,
With This Ring, left the charts in 1967. David Lynch and Paul Robi both died of cancer, in 1981 and 1989, Buck Ram died
at the age of 83. Some compilations of the Platters' songs are not originals.
The best sources for original recordings are those issued by Mercury or a
two-disc Anthology issued by Rhino. There are several groups still touring as
the Platters, althoughsome do not have even a remote
connection to the original group.
The only
surviving member Of Paul Robi's group,
that toured New Zealand that I (Joh) met is Elmer Hopper. He was a member of the Robi's group for 21 years and worked with Paul Robi for 15 years till his death from Cancer back in 1989.
He stayed on with the group another 6 years with hope to keep the name The
Platters from being trashed by people that will use any group name and profit
from the hard work of original members. Elmer was the only guy that Tony
Williams said sounded good singing the hits that he made famous.